The Age of AmazonSeptember 8, 2017
Strategies to Maximize Visibility and Sales within Amazon.com
Amazon has become a hugely dominant presence within the digital landscape, and its growth is set to continue. Already, 55% of consumers start their product searches on Amazon.
Join us on September 20th in New York City for this Catalyst-ClickZ breakfast briefing event, gain access to exclusive new research on Amazon trends, and walk away with new insights for maximizing brand visibility and sales within Amazon.com.
This event is limited to 50 registrants. Hurry and register today.
Exclusive New ClickZ Research
The event will feature an exclusive presentation of ClickZ Intelligence research, which will examine Amazon-related trends from the perspective of both consumers and marketers.
Among the trends covered will be a discussion of voice search, and how marketers can prepare themselves for this and other seismic shifts in consumer behavior. All attendees will also receive an exclusive hard copy of the ClickZ Intelligence Research Report The Age of Amazon: Maximizing the Opportunity for B2C Marketers.
WEDNESDAY, SEPTEMBER 20, 2017
8:30 – 11:30am
265 W 37th St,
New York, NY 10018
There is no cost for attending the event. However, pre-registration is required. Please note that the event is limited to 50 registrants.
What the Briefing Will Cover
Attend Age of Amazon and walk away with insights to help your brand develop effective Amazon marketing strategies. At the event, you’ll learn:
- The evolution of the customer journey, and how this is impacting CPG reorganization.
- The continued disruption of retail, and the fusing of digital and offline.
- The rise of Amazon as a media and marketing player.
- The extent to which companies are increasing their budgets for Amazon, compared to other platforms, and where the budget is coming from.
- Who should be responsible for different aspects of Amazon marketing internally.
- The types of skills and resources required to use Amazon effectively.
- How internal departments should be aligned.
- 12 key recommendations to optimize your Amazon strategy.
Linus Gregoriadis, Senior Consultant, ClickZ Intelligence
Linus Gregoriadis is a Senior Consultant at ClickZ Intelligence. He previously spent more than a decade in charge of the research team at digital research and training company Econsultancy, where he and his team of analysts produced hundreds of respected industry publications. He has gained a strong international reputation for his valuable insights which are based on research across a range of digital marketing disciplines and related consumer and vendor technology trends.
Todd Szahun, Head of Digital, Geometry Global
Geometry Global, the world’s largest and most international brand activation agency, drives conversion, action and purchase through award-winning programs that change behavior and inspire people to buy well. With teams in 56 markets, Geometry Global has expertise in shopper, digital, experiential, relationship, promotional and trade marketing. Geometry Global is a WPP company.
Kerry Curran, Sr. Partner, Managing Director, Marketing Integration, Catalyst
Kerry Curran, Sr. Partner, Managing Director, Marketing Integration, Catalyst/GroupM, has over 18 years of experience in client services, business development, and digital marketing. A passionate digital strategist, Kerry has driven business results through Search and Social channels across multiple industries for many Fortune 1000 clients including: P&G, American Express, Kraft, Assurant, Sears, Avon, Land Rover, Castrol, Lindt, Unilever, GE, TJX, Victoria’s Secret, Liberty Mutual, Goodyear, and BlackRock. Kerry currently leads the business development and marketing for all Search and Social business within GroupM.
This event is limited to 50 registrants. To ensure your access to the exclusive ClickZ research and the many marketing strategies for increased visibility and sales within Amazon to be shared during the event, be sure to register today!