[WEBINAR] Capture & Convert During Peak Periods

What’s on all marketers’ holiday wish list? Better business results.

Drive Better Holiday Marketing Performance

Brands are under tremendous pressure to drive performance during the critical holiday period. That’s where we come in.

On November 9, 2017, Catalyst and Invesp joined forces to help you increase your website traffic and maximize your conversion rates to make this holiday season one for the record books.

Here is what you will learn during this webinar:

  • Strategies for improving your website visibility and traffic through innovative SEM tactics and optimizations, including how to use sitelinks and ad copy for promotional deals and countdowns
  • How to incentivize visitors who land on your website to convert right away
  • Lots of holiday season conversion optimization case studies


Cara deBeerCara deBeer
Paid Search Director, Catalyst

Cara deBeer is a Paid Search Director at Catalyst. Based in Catalyst’s Boston office, she has over 12 years of experience in the search marketing industry. Cara has worked on both agency side and client side with some of the largest and best-known brands in the world. She has run managed paid search campaigns across a wide range of verticals, from legal (most expensive CPCs in the industry, $300+) to tech to CPG and pharma. In addition to paid search, Cara also has SEO and paid social experience.

Ayat ShukairyAyat Shukairy
Co-founder, Invesp

Ayat is a recognized expert on marketing strategy and an in-demand speaker who has presented at marketing conferences throughout the world. With over 12 years of entrepreneurial and marketing experience, Ayat’s consulting company helps companies increase online sales including eBay, 3M, the Special Olympics, DISH Network, Discovery and much more.


Webinar Recording