RJ Buenvenida

RJ Buenvenida

Senior Paid Search Manager

RJ Buenvenida is a Senior Paid Search Manager at Catalyst. He has nine years of experience using his data analysis skills and expertise to drive paid and organic search success for clients across a wide range of verticals including hospitality, travel, pharma, B2B, and retail. Outside of the office, RJ has played rugby for four years and has needed to go to the ER only once!

All Stories By: RJ Buenvenida

Why Google’s Attribution Reporting Is Good News for Marketers

Now more than ever consumers are routinely switching between devices when conducting online research and making purchase decisions. The ads they see on one device can drive them to take action on another device, which makes attribution reporting a challenge for marketers. Fortunately for us, Google has provided marketers with additional tools to understand and … Continue Reading