eComm on Tap Happy Hour

**This event has concluded.**

Come see what’s on tap at Catalyst and PromoteIQ’s ecommerce happy hour.

With the help of top-notch brews and industry experts, we’ll explore how brands can more strategically advertise and promote their products on retailer sites like Amazon, Walmart.com, Kroger.com, Target, and more. From PDP optimization to paid media activations, our line-up of thought-leaders will share innovative ways to accelerate your visibility and sales on ecommerce sites.

WHEN: Tuesday, June 11th from 6:30 pm – 8:30 pm

WHERE: Town Hall Space at 3WTC GroupM Office, 175 Greenwich Street, 15th Floor, New York, NY

AGENDA:

  • 6:30 – 7:00 pm: Check-in & networking
  • 7:00 – 7:10 pm: Opening Remarks
  • 7:10 – 7:30 pm: Sponsor Spotlight
  • 7:30 – 8:00 pm: Panel Discussion
  • 8:00 – 8:30 pm: Networking

Meet our Event Partner, PromoteIQ

Digital vendor marketing on e-commerce websites is a rapidly growing performance marketing channel for large brands, and a new source of incremental high-margin revenue for major online retailers. In 2018, Amazon generated over $10BN in incremental revenue from vendor marketing, and thousands of large brands are rapidly shifting digital ad budgets into vendor marketing as a new way to reach in-market shoppers. Today, the largest non-Amazon retailers power their vendor marketing programs using a platform called PromoteIQ, including retailers like Kroger, Home Depot, Kohl’s, Office Depot, and many others. PromoteIQ’s vendor marketing platform makes running targeted product promotion campaigns on e-commerce websites easy and automatic for large retailers and brands. Learn more here.

Expert Speakers:

Amanda Knappman, US Marketing Director, AMOREPACIFIC & Goutal Paris

Amanda Knappman, US Marketing Director, AMOREPACIFIC & Goutal Paris

 

 

 

 

 

Alex Sherman, Co-founder and CEO of PromoteIQ

Alex Sherman, Co-founder and CEO, PromoteIQ

 

 

 

 

 

Macarena Herrera, Ecommerce Performance Marketing, Media Team Lead, Reckitt Benckiser

 

 

 

 

 

Kerry Curran, Managing Partner, Marketing Integration, Catalyst

 

 

 

 

 

Andrew Ruegger, Managing Partner, Head of Ecommerce & Data Science at GroupM

Andrew Ruegger, Managing Partner, Head of Ecommerce & Data Science at GroupM

 

 

 

 

 

Neky Romero, Partner, Director of Paid Search Marketing & eRetail at Wavemaker

 

 

 

 

 

Riyaad Edoo, Senior Partner, Practice Lead Organic Search at Wavemaker

 

 

 

 

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