Catalyst Commerce

Strategic Commerce Planning

Catalyst plans multi-channel digital commerce programs based on top areas of opportunity for near-term sales.

Using proprietary technology, we analyze trends across retailers, platforms, and geos, to facilitate strategic investment decisions across retail media, traditional search and social marketing, social commerce, programmatic, D2C, and more.

During commerce planning, Catalyst provides strategic guidance on critical components of your program, including recommendations for feed management, bid management platforms, product information management, and more.

Retail Media

We offer integrated planning, strategy, execution, optimization, and measurement for paid media, including sponsored ads and programmatic placements, across major online retailers and retail media marketplaces like Amazon, Instacart Advertising, Walmart Media Group, Roundel, Kroger, Home Depot, HEB, Albertsons, Ahold, Walgreens, CVS, Meijer, Rite Aid, Family Dollar, Dollar General, Costco, BJ’s, Sam’s Club, Criteo, PromoteIQ, and more.

PDP Optimization

Through proprietary ecommerce technology, Catalyst updates and optimizes product detail pages (PDPs) across SKUs and retail sites to enhance brands’ organic visibility and maximize conversions.

We partner with leading syndication partners like Content Analytics, Salsify, and more to ensure PDP content is current and compliant with best practices.

Social Commerce

Catalyst applies its audience first approach to craft best-in-class paid social strategies for social commerce opportunities across Facebook, Instagram, Pinterest, and more.

Search Marketing for Commerce

Catalyst provides traditional SEO and paid search to help advertisers maximize their website visibility and increase sales. Catalyst offers full planning, strategy, execution, and measurement for SEO (content SEO and technical SEO), local SEO, app store optimization, and paid search (including Shopping Campaigns) across all major search engines.

Measurement, Analytics, & Insights

Our reporting technology measures KPIs and metrics per channel and campaign, including sales performance metrics such as ROAS, sales lift, and incremental sales by channel. Through customized reports and visualization tools, we provide all levels of stakeholders with near real-time insight into performance.

We offer side-by-side comparisons of performance across Google, Criteo, Amazon, and other ecommerce sites and traditional search engines to power strategic optimizations, smart investment decisions, and budget fluidity across platforms.

Omnichannel Integration, Planning, and Execution

To help advertisers seize the omnichannel commerce opportunity, Catalyst utilizes its cross-channel expertise to help wholly integrate digital commerce across all channels. We break down silos to drive efficiencies, capitalize on synergies, and improve bottom-line results.