Register for our new webinar to discover the secrets to a stellar B2B SEO program.
Want to make 2020 a record-breaking year for your B2B business? Join our new webinar to learn how to use SEO to grow traffic and increase qualified leads. Our expert SEOs, Paul Shapiro and May McCarthy, will cover everything you need to know to build a B2B SEO program that unlocks growth and propels your business forward.
Key takeaways include:
- How to develop personalized content that reaches and engages your buyers, including question-answer based content and video content
- Tips for focusing strategies and optimizations on keyword topics vs. individual keywords
- Ways to uncover and analyze purchase barriers, audience attributes, buyer personas, and other key insights to inform your strategy
- Technical SEO best practices
- Collaboration framework for your SEO team and web developers and engineers
Date: Tuesday, December 17th
Time: 1:00 – 1:45PM ET
Paul Shapiro, Senior Partner, Head of SEO, Catalyst
May McCarthy, Manager, Organic Search, Catalyst