Paula Hunsche

Paula Hunsche

SVP, Client Engagement, GroupM Commerce Team

All Stories By: Paula Hunsche

The Commerce Catch Up

When it comes to marketing and media, 2020 was THE year for commerce. Consumers’ pandemic induced shopping habits (looking at you curbside pick-up and Instacart) truly changed the game for commerce this year. There was an explosion in ecomm activity as well as an impressive evolution in retail media offerings and capabilities. Let’s take a … Continue Reading