Jennifer Kenyon

Jennifer Kenyon

Organic Search Director

Jennifer Kenyon is an Organic Search Director at Catalyst. Jennifer joined Catalyst as an Organic Search Manager five years ago and has over eight years of experience in the Search Marketing industry.

During her time at Catalyst, Jennifer has developed the organic search strategies for top P&G brands such as Gillette, Tide, and Gillette Venus. As an Organic Search Director, she is responsible for the creation of category level search strategies and overall management of P&G’s Fabric Care and Pet Care brands.

In her spare time she likes to travel and is a lover of all things fashion, beauty, and music related. She is also a serious roller coaster junkie!

Jennifer is a contributing author to E-Commerce SEO Strategies: Mastering the Art of Online Retail

All Stories By: Jennifer Kenyon

Social Commerce – Combining Social Media and Shopping!

In our previously released eBook, e-Commerce SEO: Mastering the Art of Online Retail, we briefly discussed an emerging trend called Social Commerce. Social Commerce, also called S-Commerce or S-Ecommerce, can be defined as the trend of social platforms adding e-Commerce features in order to capitalize on an already engaged user base. Social commerce provides consumers … Continue Reading