Catalyst Team

Catalyst Team

Catalyst is a leading search marketing agency. We are the search marketing agency of record for many Fortune 1000 companies, including some of the largest and most recognized brands in the world. We work with clients across a wide range of verticals. With a 90%+ retention rate, many of our clients have been with us for years and commend our strategic approach to their digital marketing. What makes Catalyst different is INNOVATION. Plain and simple, our innovative thinking drives more value, results and ROI for your business. From our approach, staff, technology and more, innovation is in our DNA. The search industry is changing rapidly, and the landscape is getting more competitive than ever. As a result, executing an innovative search strategy is now essential to maximizing your digital marketing success.

All Stories By: Catalyst Team

Paul Shapiro accepted into Forbes Agency Council

Congratulations, Paul! Paul Shapiro, Catalyst’s Director of Strategy and Innovation, has been accepted into the Forbes Agency Council, an invitation-only community for executives in successful public relations, media strategy, creative and advertising agencies. Paul joins other Forbes Agency Council members, who are hand-selected, to become part of a curated network of successful peers and get … Continue Reading

2017 Was One for the Record Books!

The year 2018 is off to a roaring start, but we wanted to take a brief step back to reflect on all that happened here at Catalyst over the past year. And the more we look through the events of the year, we are humbled to say that it was definitely one for the record … Continue Reading

Kerry Curran Joins The Think with Google Advisory Council

Joining the Experts Congratulations to Catalyst’s Kerry Curran! Kerry, Catalyst’s Managing Partner of Marketing Integration, was recently invited to join the Think with Google Advisory Board. This newly launched board unites a group of VIP marketers to provide feedback on “Think with Google” project and receive new industry insights from Google themselves. Kerry will join … Continue Reading

Don’t Miss These New Changes to Twitter

Twitter rolled out several changes and updates to its platform in 2017. One of the largest announcements was the increase of the character limit on Tweets from 140 to 280, but they also made a few other changes at the end of 2017 that advertisers and agencies should be aware of. Here’s what you need … Continue Reading

Capture & Convert During Peak Periods [WEBINAR]

What’s on all marketers’ holiday wish list? Better business results. Drive Better Holiday Marketing Performance Brands are under tremendous pressure to drive performance during the critical holiday period. That’s where we come in. On November 9, 2017, Catalyst and Invesp joined forces to help you increase your website traffic and maximize your conversion rates to make … Continue Reading

Catalyst Joins SMX East as SEM Track Sponsor

Join Us at SMX East 2017! Catalyst is proud to announce that it is SMX East’s 2017 SEM Track sponsor. SMX East is the world’s largest search engine marketing conference and expo. The event provides a comprehensive deep-dive into the latest SEO and Paid Search strategies and tactics, with more than 60 unique sessions over three days. SMX East attracts a … Continue Reading

Struggling with Your Amazon Marketing Strategy? You’re Not Alone!

Welcome to the Age of Amazon. Once an online bookstore, Amazon is today’s undisputed eCommerce leader and plays a key role in the consumer’s path to purchase. For example: In Amazon’s holiday 2016 season alone, consumers purchased Enough 4K TVs to reach the peak of Mount Everest more than 9 TIMES. Enough copies of the Harry Potter: Complete … Continue Reading

New Whitepaper: The Age of Amazon

Maximize Your Amazon Visibility and Sales Amazon dominates the online retail landscape, representing 43% of all U.S. online retail sales. Already, 55% of consumers start their product searches on Amazon. It’s with this backdrop that we are excited to release The Age of Amazon: Maximizing the B2C Marketing Opportunity, a new Catalyst-ClickZ whitepaper. Read the … Continue Reading