Flip Social Media on Its Head & Start Making It Pay Off
Are you still counting Likes and Followers? Feel like the more effort you put into social media, the less you get out? If so, you are hardly alone. Many marketers are frustrated with the lack of ROI from their social campaigns. But the truth is, social media can really pay off – if done correctly. This webinar will teach you five new rules for social media success.
Learn Immediately Actionable Strategies
Catalyst’s Head of Social, Kieley Taylor, will provide immediately actionable best practices that you can use to boost your social media ROI. You will leave the webinar with:
- An understanding of how social media has evolved and its current state
- A look at case studies that prove social media’s ability to drive real business results
- Insight into the changes you need to make with your social efforts to delivery more meaningful performance
Date: Thursday, June 29, 2017
Time: 1:30 – 2:00 pm ET
Kieley Taylor, Senior Partner, Head of Social, Catalyst
As Head of Social at Catalyst/GroupM, Kieley Taylor’s focus is on staying ahead of social market trends and providing industry leading recommendations to drive business results through the social channels. She is a social strategy resource for GroupM’s 100+ predominantly Fortune 500 clients. Prior to Catalyst, Kieley was Director of the Intent Lab at Media Storm where she developed the agency’s search and social offering.
Previously, at Neo@Ogilvy (WPP) Kieley held paid search, paid social, and digital strategy roles. She is a founding member of Social@Ogilvy, a joint venture between Neo@Ogilvy & Ogilvy PR. Kieley is recognized as a thought leader, holding Advisory Board posts with Twitter and GroupM NA. Kieley also frequently comments in industry publications, speaks on panels, and authors opinion pieces that are shared internally and externally. Kieley has recently spoken at Facebook’s 2016 Global Partner Summit, WPP’s Global Retail Forum, SMX Advanced, WPP’s Checkout Event, and Social Media Week NYC 2017.